Hilton has introduced its 18th brand. Tempo by Hilton is meant to be an affordable lifestyle brand for the modern traveler. But with so many lifestyle brands already out there, how will Tempo be able to stand out?
Hilton and Lyft’s new loyalty partnership is a win-win for travelers. On one hand, Hilton members get completely free points for riding in Lyfts. On the other, it’ll also soon be possible to book rides with extra loyalty points.
Hilton’s loyalty programme, which has 60 million members worldwide, announced changes today.
The changes include a rebranding – it is changing from Hilton HHonors to Hilton Honors, which will be a relief to the spellcheck, and also sees “Shop with Points at Amazon” being introduced. This will be welcome for many members with low numbers of points looking to get some use from their points.